Annihilators have a raised scoop in the back that extends radially beyond a typical arrow shaft OD, adding increased cutting surface area. The scoop's purpose is to core out and remove more mass from an animal than any other broadhead design.
Irrespective of animal size or shot placement, the Annihilator will put a 1.5 to 2 inch hole all the way through an animal without failure. These large holes prevent wound channels from collapsing on the arrow or bolt.
Larger wound channels equate to significantly reduced friction on an arrow shaft and its components. The result is less total drag as an arrow passes through an animal for greater penetration efficiency. Irrespective of arrow weight, speed or bow poundage, all archery hunters will see increases in arrow penetration with Annihilators.
With 3 points of cutting contact and a minimum .038” wall thickness, Annihilators don’t deviate or change shape if they hit something hard in an animal like bone. They'll hook up at the moment of impact passing through animals on the same trajectory you send them on. Annihilators are also one of the shortest cut on contact broadheads, so they have less leverage than almost every other design. Less leverage equals less of a chance of deflection.
The Annihilator adds steps to lethality other broadhead shapes cannot accomplish. Extended surface area doesn't just create larger holes, but also traps and entrains air in and through an animal's cavity. This unique lethal combination rapidly induces internal pressure swings and causes a sucking chest wound so the cavity collapses much faster.
You can hear the difference of an Annihilator on impact. It sounds like someone crushing a soda can. Hunters can expect to watch any size game fall within sight the vast majority of the time across large sample sizes. And when you approach the expired animal, there won't be much if any air left in them!
When animals expire faster, recovery rates increase.
> Learn how Annihilators came to market, our R&D process, and fluid dynamics analysis conducted.
We eliminated all surfaces that cause broadheads to fly inconsistently. The Annihilator is a smaller cut, single piece, fixed blade broadhead with no vents or cut outs and 100% symmetry on three sides. The back-scoop wedge design generates a balanced amount of lift and requires no vane alignment to achieve optimal flight stabilization.
You can expect long range field point accuracy out to as far as you can effectively shoot with zero chance of a mid air failure. And they are deadly quiet.
The Annihilator is pretty much indestructible. Arrow shafts and arrow components typically fail before the Annihilator chips or the tip and edges roll over.
Most other broadheads are good for one shot before becoming unusable. Having moving parts, fasteners, cut outs, seams, etc. all weaken structural integrity. Annihilators are made through an investment casting process that yeilds one solid piece of 4140 steel, the same steel most hammers are made of. Annihilators will not warp, bend, or break when passing through an animal, even on impact into bone.
The edges are pitched at 30 degrees so you can simply lay it flat on any diamond stone and take a few passes to resharpen. Getting a factory edge can be done in the field in under 5 minutes. Hunters can expect to reuse Annihilators until they lose them!
We believe there is no greater satisfaction than harvesting an animal with a bow. The season is short and the time most of us get to spend hunting is even shorter.
For years we dreamed of developing the most efficient and reliable fixed blade broadhead ever produced. We wanted something that flew accurately, got pass-throughs, caused animals to expire faster, and could be used OVER and OVER! As a result, we developed a truly unique broadhead, one you can confidently depend on no matter the size of game or type of bow you take into the field.
We wish you the best of luck in all of your hunting adventures!
Brandon Brodie and Micah Brown
Founders and Fellow Hunters